In search for higher education within the creative field, Cristina completed a 5-year Bachelor of Fine Arts degree at the Academy of Art University in San Francisco in Graphic Design, graduating at the top of her class as Valedictorian. She spent the following 8 years working alongside top creatives within the product design and branding industry for an array of start-ups to top multi-nationals within the Bay Area, Silicon Valley and broader US.
Cristina’s passion is to create, revive and evolve beautiful, thoughtful and robust brand experiences for clients and for their audiences through impactful visual identity, packaging, collateral—all communication channels, physical and digital and to craft honest stories that bring a brand and product to life. Her goal is to answer the "Why" that informs groundbreaking design and create paradigm shifting strategies for cohesive brand and product development that build prosperous and successful companies.
Over the last 8 years in the Bay Area, Cristina has had the opportunity to work at ground zero for the social media, crowd funding and the tech boom of this last decade. Her direction on a multitude of brands has lead to recognition across an array of lifestyle, design, tech and business publications--on and offline, nationally and globally--design awards and national television recognition such as Shark Tank, Fast Co., SFMoma, Dwell On Design, ICFF NY, GQ, Communication Arts, The Dieline and Conference, and many more.