If these walls could speak.
Working with Alberta’s best illustrators to interpret ATB’s mission statement, these semi-permanent art pieces are a reflection of the brand brought to life at the branch level. That special human, hand-wrought gesture that large scale illustrations provide offer up a backdrop that transforms the day-to-day banking dialogue from ‘transaction’ to ‘conversation’. The installations are also a demonstration of ATB’s community and cultural leadership as an integral supporter of the arts.
Each artist is given a creative brief and is asked to reflect characteristics unique to the community where the art will be displayed.